USA Swimming Launches Social Media Campaign

USA Swimming and and partner SwimToday invite all current athletes, coaches and parents to introduce more people to the #FunnestSport Twitter hashtag through a new social media campaign called #SwimVite. The SwimToday campaign aims to not only make invitations to join swim teams personal, but to also really show invitees the team atmosphere.

Chuck Wielgus shares some of the background on the campaign in recent blog post, Swimming Needs More Cowbell.

Some examples of USA Swimming's SwimVite program on Twitter.
Some examples of USA Swimming’s SwimVite program on Twitter.